Bring the Brain Gym Home

With increasingly busy urban lifestyles, there has been a dearth of bonding between parents and their children. But what if there was a way you could combine fun and learning for your child, while being an active part of it yourself? Brainologi Eureka Club is a programme that weaves fun into learning. It involves using a set of uniquely designed games and toys to encourage kids aged 3–6 years to think, analyse and solve problems. Taking that a step further, Brainologi has now come up with Eureka Club@Home, a unique do-it-yourself workshop to enable parents to conduct their own play and learn sessions at home.

Reducing parent-child gap
Shubhada Basuray, Founder, Brainologi.com, is ecstatic about this new development. She says, “The importance of cognitive development in children is beginning to find deeper resonance with parents. They realise that the ability to comprehend and analyse information and solve problems will be a critical life skill for their children when they grow up.” What this translates to is that the more stimulus that a child is offered in her growing up years, the more learning is retained in the brain. And according to Basuray, parents are ever more aware and keen to be proactively involved in shaping their child’s development.

While we’re all for parent-child bonding, be it at home or on vacations, how does it all shape out in reality? To find the answer, we turn to Sheetal Kapoor, Brainologi.com’s resident expert. Having done her M.Sc. in Child Development and with an experience of more than 23 years in the field of education and learning, Kapoor loves helping parents with their woes and issues.
She explains, “Our games and toys are designed following the principles of Bloom’s Taxonomy, which in layman’s terms, prescribes six levels of thinking and learning. So, the toys are designed to address various levels such as understanding and recalling concepts and right up to creativity.”
Kapoor elaborates using the Buggy Balance kit as an example. While on the outside, it may look like a game based on sorting, it is designed to offer activities like sorting, sequencing, counting and can even be used for older kids to create their own word problems. In a nutshell, these kits can be customised to the tiniest detail. “Our equipment comes packaged with instructions that are not only global but also minutely detailed for parents to conduct smaller sessions,” adds Kapoor.